Tourism Organization of Herceg Novi on October 22th and 23th organized a workshop on rural tourism in the traditional ambience of the village of Kameno within the project "Cycling routes for the improvement of natural and cultural heritage of Herzegovina and Montenegro - Cycling Rural".
The lecturer at the two-day workshop was Robert Baćac, an expert in the field of development and (successful) implementation of the rural tourism strategy of Istria, as well as an expert in various segments of the potential of our hinterland, Željko Starčević.
The first day of the workshop was called "Rural tourism - from anonymity to attractiveness." In Herceg-Novi, great potential for the development of this form of tourism has been recognized, especially because of the hinterland which still has largely preserved ambient architecture and nature, agricultural production and beautiful landscape, which makes the rural part of our city visually attractive. Tradition, gastronomy, customs, folklore, legends are also unavoidable, and all this, along with good hosts as carriers of the offer, can make up the resources of rural tourism in Herceg-Novi.
At the end of the first day of the workshop, a field tour of the attractions and potential tourist resources of the village of Kameno was made, and the traditional table of the Novi hinterland was shown as one segment of the offer of this type of tourism.
On the second day of the workshop entitled "Creating a tourist product of rural tourism", the topic of creating attractive tourist packages of rural tourism from the aspect of causing a synergistic and multiplicative effect on the local community was discussed. Attendees were introduced to examples of good practice from Mediterranean cities similar to ours.
The workshop was attended by more than 30 participants.
Through this project in Herceg Novi, the goal is to connect the attractive sea coast and the Old Town with the hinterland through the cycling route "Salty and Sweet" which leads from the sea to the largest body of water on Orjen-Orjenske lokve and thus integrates the entire cultural and natural heritage into the recognized tourist product.Local roads, which are also bicycle routes, pass through places and areas in the hinterland that are not recognized or sufficiently visible, so the entire offer of rural tourism in the city will be connected through cycling tourism.